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Yearbook of Experts® member profiles
Randall Craig, Business Growth, Thought Leadership, Marketing Strategy, Digital
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About: Randall is a serial entrepreneur, coaches CEOs on scaling their business, and leads the Braintrust Professional Institute. He shares his unique perspective through his eight books (one a best seller), 600+ articles, podcasts, keynote speeches, virtual presentations, and advisory relationships. He has helped over 100 organizations – from start-ups to multinationals – scale their businesses, build capacity, and address their most pressing challenges. Randall has taught at numerous executive education programs, serves on both corporate and not-for-profit boards, and frequently appears as an expert in the media. He has earned an FCMC, CFA, MBA, CSP, iGP, and a Black Belt in Karate. Randall has also been inducted into the Canadian Speaking Hall of Fame.
Scott Lorenz - Book Marketing Expert
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About: Book publicist Scott Lorenz is President of Westwind Communications, a public relations and marketing firm that has a special knack for working with authors to help them get all the publicity they deserve and more. Lorenz works with bestselling authors and self-published authors promoting all types of books, whether it's their first book or their 15th book. He's handled publicity for books by CEOs, Navy SEALS, Homemakers, Fitness Gurus, Doctors, Lawyers and Adventurers. His clients have been featured by Good Morning America, FOX & Friends, CNN, ABC Nightly News, The New York Times, Nightline, TIME, PBS and many more.
 

Recent News Releases
 Date HeadlineParticipant Name
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07/12/2022
Randall Craig, Business Growth, Thought Leadership, Marketing Strategy, Digital
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06/26/2018
Scott Lorenz - Book Marketing Expert
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06/19/2018
Scott Lorenz - Book Marketing Expert
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10/12/2017
Scott Lorenz - Book Marketing Expert
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07/12/2017
Scott Lorenz - Book Marketing Expert
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07/11/2017
Scott Lorenz - Book Marketing Expert
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06/23/2017
Scott Lorenz - Book Marketing Expert
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06/23/2017
Scott Lorenz - Book Marketing Expert
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06/23/2017
Scott Lorenz - Book Marketing Expert
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06/23/2017
Scott Lorenz - Book Marketing Expert

Blog Posts
 Date HeadlineParticipant Name
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09/11/2025
How to Create Quality Content That Actually Drives Results (Not Just Rankings) Neal Schaffer -- Social Media Marketing Speaker, Consultant & Influencer
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09/10/2025
Email Open Rate Benchmarks and How to Improve Yours in 2025 Neal Schaffer -- Social Media Marketing Speaker, Consultant & Influencer
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09/09/2025
How to Create a LinkedIn Profile That Gets You Noticed (Complete Guide) Neal Schaffer -- Social Media Marketing Speaker, Consultant & Influencer
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09/08/2025
15 Digital Marketing Agencies Trusted by Fortune 500 Companies and Growing Businesses Neal Schaffer -- Social Media Marketing Speaker, Consultant & Influencer
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09/07/2025
Thought exercise: The unexpected cash infusion Randall Craig, Business Growth, Thought Leadership, Marketing Strategy, Digital
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09/05/2025
Publicity vs. Advertising: Why Organic Buzz Still Outranks Paid Ads for Books Scott Lorenz - Book Marketing Expert
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09/04/2025
Blog Marketing Isn’t Dead — You’re Just Doing It Wrong Neal Schaffer -- Social Media Marketing Speaker, Consultant & Influencer
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09/03/2025
The Real Role of SEO Keywords in Driving Business Growth Neal Schaffer -- Social Media Marketing Speaker, Consultant & Influencer
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09/02/2025
How Much Does LinkedIn Premium Actually Cost Today? Neal Schaffer -- Social Media Marketing Speaker, Consultant & Influencer
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09/01/2025
15 Essential Apps for Bloggers to Streamline Content Creation in 2025 Neal Schaffer -- Social Media Marketing Speaker, Consultant & Influencer




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